OUR MARKETING PROCESS

PHASE I: DUE DILIGENCE & MATERIALS

DATA COLLECTION

  • Establish Client Relationship

  • Analyze Portfolio: Review Client’s Vision To Clarify Goals & Desired Outcomes

  • Visit Municipalities: Determine Parcel Use Suitability

  • Tour Properties: Identify Sign Location

  • Preliminary Marketing: Alert Posible End Users of New Listing

MATERIALS & MARKETING

  • Create Individual Parcel Brochure & Website

  • Seek & Inquire With Potential End Users: Provide Marketing Materials

  • Install On-Site Signage

  • Announce Parcel Availability Via Press Release

  • E-Blast Local Databases Including 3000 Contacts: Consider E-Blast On A National Level

  • List Parcels On LoopNet, Costar & Other Realtor Websites, As Appropriate

DAYS 1-30 / MAJOR GOALS

  • Understand Client’s Key Operational Drivers

  • Understand Client’s Strategic Initiatives

  • Understand Locations & Current Market Dynamics In Those Areas

  • Identify & Target Most Likely End Users Immediately

PHASE II: MARKETING & OFFERS

ONGOING MARKETING EFFORTS

  • Continue E-Blast Marketing Efforts, As Appropriate: Determine

  • If Other Methods of Marketing Are Necessary

  • Develop Property Disposition Strategies: Target Specific End Users

OFFERS

  • Analyze & Present Offers: Make Recommendations

  • Offer Negotiations Between Client & Potential End User

DAYS 31-ONGOING / MARKET DRIVERS

  • Guided Uses For Designated Parcels - Limitations Could Cause A Reduced Pool Of Possible End Users

  • Lease Term Negotiations

PHASE III: EXECUTION

TRANSACTIONS

  • Manage Completion Of Purchase Agreements And/Or Lease Agreements

  • Oversee Necessary Entitlement Processes

  • Oversee Closing Process

  • Announce Completed Transaction

ONGOING / DELIVERABLES

  • Monthly Progress Report (MPR) Or Agreed-Upon Schedule

  • Offer Presentations